Nikon takes on Sony and GoPro with KeyMission 360 action camera

Nikon takes on Sony and GoPro with KeyMission 360 action camera

Nikon reached at the Consumer Electronics Show (CES) in Las Vegas with its first action camera called the KeyMission 360. The new 360-degree action camera is designed to take on the offerings designed by Sony and GoPro.

The Nikon KeyMission 360 is capable of recording 360-degree videos in up to 4K (UHD) resolution. Although it’s not as small as the GoPro HERO4 Session or Polaroid Cube HD, it does have a waterproof build that can also resist dust, shock and low temperatures. There is an electronic vibration reduction technology that reduces the effects of camera shake and help producing sharp and crisp videos.

Nikon has provided two lenses on the action camera, which are available on the front and back. These lenses help capturing 360-degree views. “A terrific companion for a wide range of travel, sports or when an adventure takes a turn off the beaten path, the camera is designed be easy to use and withstand the elements,” the company writes in a press statement.

Nikon KeyMission 360

Nikon KeyMission 360 features two lenses

The camera has Bluetooth and Wi-Fi connectivity support. In addition, Nikon has designed a remote controller that let you remotely record videos from the camera.

Details such as the price and availability of the Nikon KeyMission 360 are yet to be revealed. However, the company has confirmed that it is just the beginning as more new action cameras are expected to be unveiled from the new family of KeyMission 360. The range would be arrived along with some dedicated accessories in Spring this year.

The market of action cameras is presently dominated by GoPro. But companies like Ricoh already bring their 360-degree action camera models for mass consumers. Likewise, Xiaomi and some other Chinese startups recently started manufacturing their models to step into the emerging market.

Categories: Cameras, CES 2016