Facebook generates over $4 billion revenue in Q2 with 1.49 billion active users
Facebook is undoubtedly getting bigger with generating over $4 billion revenue in the second quarter. The quarterly earnings of the social networking giant are also showing that its user base has now reached to record 1.49 billion monthly active users, reflecting 17 percent year-over-year growth.
The company’s quarterly revenue grew 39 percent to $4.04 billion in the second quarter, while its net income increased 28 percent to $1.4 billion. The quarterly revenue consists an advertising revenue of $3.8 billion as well as payments and other fees of $2 million.
Mobile advertising revenue represented 76 percent of the total advertising revenue for the second quarter, up from 62 percent of the advertising revenue in the same quarter last year.
On the user base front, Facebook reported that it has 969 million daily active users and mobile daily active users are 844 million. Monthly active users showing an increase of 13 percent, while monthly active users from mobile devices grew 23 percent to 1.31 billion in the second quarter.
On announcing the financial results, Mark Zuckerberg, Facebook founder and CEO, said:
“This was another strong quarter for our community. Engagement across our family of apps keeps growing, and we remain focused on improving the quality of our services.”
Zuckerberg during the earnings call additionally revealed the performance of some major Facebook’s apps. He said that WhatsApp has 800 million users, while Messenger has 700 million users and Instagram has 300 million users.
Apart from some native apps, Facebook’s Internet.org, which was criticised on the part of net neutrality in some countries including India, reached to 1 billion users despite the initial negative response from masses.
Facebook recently opened its Messenger app for non-Facebook users across the globe. Similarly, the company added News Feed Preferences to its social network earlier this month to let users easily customise their experience.
All these changes certainly suggest that the Menlo Park, California-based company is set to expand its user base as well as revenue generation for the next quarter. This could make the competition tougher for other players like Google and Twitter.