Asus Zenfone Max (2016) review: A great new upgrade

Asus Zenfone Max (2016) review: A great new upgrade


4 out of 5
4.5 out of 5
5 out of 5
Battery Backup
4 out of 5
4.5 out of 5
Value for Money


4.4 out of 5


  • Release Date: May 23, 2016
  • Pros:

    Decent display
    Latest Android experience
    Powerful battery
    Reverse charging option
    Faster than before

  • Cons:

    Heavy build
    Plastic design
    Some bloatware

  • Conclusion:

    The new Asus Zenfone Max aka Zenfone Max (2016) is a great option if you're looking for an affordable option with a remarkably long battery life.

Battery life is one of the most critical concerns among smartphone users. While the demand for affordable smartphones is at peak, a large number of customers are looking for some new pocket-friendly options with longer battery life as a key feature. Asus is quite an expert in fulfilling both the requirements with just a single offering. The Taiwanese company brought the Zenfone Max as its “Power Bank” smartphone last year. That Zenfone model almost resolved the infuriating issue by offering a massive battery pack. However, it wasn’t the must-buy due to some lag. This year, the same model has been upgraded with several noticeable changes that fix the previous lag and make the competition tougher. This comes as the Zenfone Max (2016).

Asus Zenfone Max 2016

Asus Zenfone Max (2016)

We’re using the Asus Zenfone Max (2016) from the last couple of weeks to test its features and conclude why this should be your pick under Rs. 10,000 price bracket. So here begins our in-depth review.

What’s in the Box

The Asus Zenfone Max (2016) is available in India with a starting price of Rs. 9,999. This is the same price at which the original Zenfone Max was launched in the country back in January this year.

Asus has provided in-box content such as a data cable, USB OTG cable and a user guide, alongside the smartphone unit itself. The content as well as the box both aren’t changed in the last four months. However, you’ll get a revamped experience as whole — thanks to some major new hardware and software changes.


Affordable smartphones are speedily getting design transformations. But Asus hasn’t made any significant changes in the new Zenfone Max (ZC550KL) over its last year’s predecessor. You now have all new bright blue and orange color options to influence your friends, though.

The front of the Asus Zenfone Max (2016) has a large-size display panel with Corning Gorilla Glass 4 protection on top. There are three touch-sensitive keys on the bottom. An earpiece along with some sensors (like an ambient light and proximity) and a secondary camera module are available on the top.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) with Corning Gorilla Glass 4 protection on front

Asus didn’t add a USB Type-C port to the new Zenfone Max model. Thus, its bottom area has the traditional microUSB port alongside a pinhole microphone.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) with microUSB port on bottom

On the top, the smartphone has a 3.5mm audio jack.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) with 3.5mm jack on top

In terms of physical controls, the new Zenfone smartphone has a power/lock key and a volume rocker on the right.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) with physical controls on right

The rear side shows us a faux-leather back panel that hides the large-size battery. A primary camera sensor along with dual-LED flash and a laser autofocus module sits on the rear.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) with faux-leather back

Once the back panel is removed, the smartphone shows us two microSIM card slots and a microSD card slot. You’ll also see the actual size of the battery pack, but it’s not a user-replaceable one.

Asus Zenfone Max 2016

Asus Zenfone Max (2016) hides a large-size battery pack, two SIM card slots and a microSD card slot

While Asus has made some internal changes, the new Zenfone Max still has the same bulky build of 202 grams that was debuted last year. Dimensions are also remaining unchanged from its predecessor as th smartphone has 156mm of height, 77.5mm of width and 10.55mm of thickness.


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Categories: Mobiles