Apple iPhone 5 demand falls, manufacturer started cutback of orders
Apple iPhone 5 is one of the popular smartphone among its users and Apple fanboys but the actual image is different as the demand of the iPhone 5 falls and the falling of demand of their product in the market globally forces the Cupertino manufacturer to even cutback the orders. According to Business Insider, Apple starts cutting the orders of the parts used in manufacturing the iPhone 5 and Jay Yarow, the author of the report at the news website states that Wall Street Journal also reported the same recently. Making fewer orders of parts required for manufacturing the iPhone 5 clearly suggests that the demand of the product is fallen down in the market globally.
Furthermore, WSJ also put some more details on the cutting of orders by the Cupertino manufacturer and states;
“Apple’s orders for screens for the January-March quarter, for example, have dropped to roughly half of what it had previously planned to order, two of the people said. The U.S. company has also cut orders for components other than screens, according to one of the people.”
Recently Apple refused the rumour of making a cheaper version of the iPhone but to overcome the fallen of demand crisis, the manufacturer must have to adopt the two basic strategy of increasing demand, whether to decreases the cost of the product or to use product positioning accurately. Now taking Apple’s case, there is no-doubt on their product positioning capabilities but of course the cost is the major aspect for falling demand of the iPhone 5.
Moving towards a contrary situation, recently we have reported that the stock of the iPhone 5 exhausted in the Indian market due to a larger demand. Well, it shows that India have enormous iPhone fans than any other region. However, the situation of no-stock was only found for a small period of time but overall it suggests that the iPhone 5 initial demand in the country is more than the estimation by the manufacturer.
On the other part, although the demand of the iPhone 5 fallen down due to strong Android contenders in the market but still Apple’s iOS gains in the smartphone operating system global share and developers are still inclines towards the iOS platform. So whether the demand fallen or up, we are quite sure that soon the Cupertino manufacturer finds a way to be up again in the market.